
A unique frame
for making sense of complexity.
Boutique AI strategy & design for real-world decisions.
What We Do
ElseFrame helps organizations make better decisions in complex systems—reducing friction and focusing attention where it matters most.
We design decision-focused systems that combine strategy, thoughtful design, and AI to support human judgment. The goal is not automation, but clarity—helping teams understand what’s happening and act deliberately.
We begin by framing the problem: what matters, what doesn’t, and where insight will change outcomes. From there, we design and prototype decision-focused approaches grounded in real constraints and real people.
How We Work
The studio is run by a researcher and practitioner who is directly involved in the work—from framing the problem to designing and testing approaches. This allows us to stay close to real-world complexity and avoid generic solutions.
We favor small, focused engagements that allow for depth, clarity, and thoughtful experimentation, with an emphasis on approaches that hold up in practice, not just in theory.
Contact
Start a conversation hello@elseframe.com